SMALL BUSINESS STRATEGY | MASTERMIND | ACCOUNTABILITYThe Founders Academy of Business
Big business secrets for small business owners, so you can work smarter, not harder.
The secret to running a successful business isn’t in the hustle.
It’s in your strategy
Having one, sticking to it and getting buy-in from your team.
It’s who you partner with
A supportive sounding board with the right amount of cheerleader.
It’s in your people
Because you run a team of human beings, not robots.
It’s in the way you lead
Increase the collective capacity, delegate, and decrease your workload.
Unfortunately, the chaotic digital world can be overwhelming for small business owners, and often leaves you feeling like…
you can’t possibly be successful if you’re not hustling your butt off 24/7.
you need to crack the whip if you want your team to get on board with your vision.
if your strategy doesn’t look like everyone else's, you won’t have the same success.
all of the decisions are on you and you don’t know who to turn to for help.
Because running your own business isn’t all paychecks, popping champagne and posting your wins to your story.
It can be really hard juggling all the balls in your day-to-day, which also gets lonely and isolating at times. It can mean long nights, early starts and drinking your weight in whatever caffeinated beverage you’ve got your hands on just to tackle the next round of tasks on your to-do list.
Sometimes it makes you second-guess yourself.
Whether you’re deciding to expand your team, or how to hire the right person. Or learning and implementing better systems to streamline your processes, and getting your staff on board with them too. Sometimes, it’s sacrificing a window of spare time to get to a meeting, or getting bogged down in a task you should’ve outsourced because you feel like it’ll only get done if you do it.
It doesn’t have to be that way.
Let’s stop…
Second-guessing yourself every time you make a decision for your business.
Letting busywork get in the way of consistent returns on your investment.
Being too scared to hire because you don’t know how to hire the right person.
Being stuck on auto-pilot, tackling tasks as they appear instead of looking at the bigger picture.
Feeling lonely and isolated because no one really *gets* what it’s like to have your own business.
Playing small.
And start…
Leading your team and business with confidence.
Embarking on an experience that goes beyond your average small business communities.
Finding your confidence as a business leader and unleashing your potential.
Doing less and earning more without burnout.
Building intentional connections within a dynamic community of other CEOs and entrepreneurs who *get* you.
Running your business efficiently and leading your team effectively.
Playing BIGGER.
ALLOW ME TO INTRODUCE...The Founders Academy of Business
Big business secrets for small business owners, so you can work smarter, not harder. A game-changing business program designed for impact-driven innovators, trailblazers and entrepreneurs
see what's includedWhat do you get when you enrol a motivated small business owner (that’s you) into The Founders Academy of Business?
You reclaim your calm and turn chaos to clarity, seeing the bigger vision ahead of you.
You become more efficient with your time and more effective in your leadership.
You’ve got a fresh perspective and thirst for looking at the big picture.
You feel confident hiring new team members who share your vision and won’t take your ideas and bail.
You’ve kicked imposter syndrome to the curb and are confident with your decisions.
You know what you need to do to break the sales plateau and work smarter, not harder.
You work closely with a dedicated mentor who helps you consider the big picture, challenges you and holds you accountable in a supportive space.
What do you get when you enrol a motivated small business owner (that’s you) into The Founders Academy of Business?
You reclaim your calm and turn chaos to clarity, seeing the bigger vision ahead of you.
You become more efficient with your time and more effective in your leadership.
You’ve got a fresh perspective and thirst for looking at the big picture.
You feel confident hiring new team members who share your vision and won’t take your ideas and bail.
You’ve kicked imposter syndrome to the curb and are confident with your decisions.
You know what you need to do to break the sales plateau and scale smarter, not harder.
You work closely with a dedicated mentor who helps you consider the big picture, challenges you and holds you accountable in a supportive space.
How do you know if you’re that motivated small business owner?
How do you know if you’re that motivated small business owner?
How do you know if you’re that motivated small business owner? How do you know if you’re that motivated small business owner?
You’ve made it this far.
If you mentally said “yes… yes… YES!” to any of the above, then this program was made for you.
Hi, I’m Kate. Director of Zenith Journey
If you want to inspire action from your people, lead with intention and move your business forward– I’m your mentor.
Whether you run a small team, or look after a multi-million dollar brand. I’m here to meet you where you’re at, challenge your way of thinking, and teach you practical yet science-backed tools for sustainable growth… with a little kick-up-the-bum motivation.
Do you want to…
Identify your current challenges and barriers, and learn to overcome them?
Get clarity on your business strategy?
Transition from the main doer in your business to the one leading it?
Restructure your business to break through the self-made income ceiling?
Have the flexibility to step back from your business to work ON it, not IN it?
Breathe that “ahhhhh” sigh of relief, feeling at ease in your day-to-day?
Learn how to communicate effectively with your team?
Design, hire, and build a team that aligns with your vision?
Want your business to work for you, not the other way around?
Join a community of like-minded CEOs who want to streamline their businesses smarter, not harder too.
If you want to scale your brand, it’s time to cultivate intentional thinking, working, and leading.
Join a community of like-minded CEOs who want to scale their businesses smarter, not harder too.
The Zenith Journey Approach
This isn’t about me talking at you, but opening honest conversations–discomfort is welcome, but never shame. My job is to help you find higher ground to see challenges from a different perspective. With a little reframing, roadblocks are actually good things, and often, you’ll be surprised to realise that all the answers you’re looking for are already inside you.
You just need help pulling them out.
All of my work for both individuals and teams stems from the idea of compounding interest: consistent, small improvements of 1% everyday creates significant and sustainable results. Together, we work through the following phases:
Agreement
Understand what you want to achieve, your motivations, and the impact if you don’t move forward with change. What does success look like for you?
Action
Develop a customised plan to help reach your goals and implement it with step-by-step support, accountability, and troubleshooting along the way.
Awareness
Where are you now? We use a variety of profile tools and 360 degree feedback to get a well-rounded assessment.
Achievement
Revisit your original goals, reflect on your progress, gather feedback, and most importantly–celebrate your wins.
I’ve taken the guesswork out of running your business
without the burnout. Here’s how we’ll do it:
BIG SECRET #1
Strategy
Stop wasting time on cookie-cutter strategies that end up doing your business more harm than good. You’ve got the vision, I’ll help you transform it into a customised business plan with actionable steps and ongoing support.
Each quarter Kate creates your strategy with you at our CEO Days.
BIG SECRET #2
Accountability
Holding yourself accountable can be challenging. Not because you don't want to, but because it’s easy to get bogged down in the day-to-day. I’ll help you execute your plan and keep you on the right path to scaling your business without distraction.
FAB fortnightly sessions help keep you on track to building the business you want.
BIG SECRET #3
Education
You’re a master of your craft, but the skills needed to run a business and manage a team are different. After all, you don't know what you don't know. With me as your mentor, I’ll help you identify knowledge gaps so you can step into your CEO role with confidence.
There’s education sessions and done-for-you business templates in FAB’s CEO Toolkit.
The Founders Academy of Business is your one-way ticket to becoming the trailblazer in your industry and the leader your team looks up to.
Business can be a lonely journey, but it doesn't have to be. We not only get it, we make it better.
Here’s what’s included in your first year of FAB:
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The cornerstone of each quarter at FAB is our in-person CEO Day, based in our beach-front office in Mooloolaba on the Sunshine Coast, Australia (virtual option available for those unable to attend in person).
Each CEO Day includes:
• A dedicated day to work on your strategy (your year ahead, clear quarterly goals, valuable feedback from your peer forum) and walk away with a practical action plan to guide you and your team (hello delegation!)
Your own “CEO Day” pack
A CEO Master Planner
A delicious, healthy lunch
Upcoming CEO Day dates:Wednesday 21 Aug 2024
Wednesday 20 Nov 2024
Wednesday 20 Feb 2025
Wednesday 21 May 2025
BONUS: Join on an annual basis and get a bonus ‘CEO Day’ ticket per quarter for a business partner or biz bestie (valued at $5,000)
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Receive ongoing support to action your strategy set at the quarterly CEO day, including our 2-week sprint plans. This fosters consistency and progress in your business journey, which gets you results.
These are held virtually by Kate on Wednesdays for 1 hour at 10am (AEST) and involves:
7-10 like-minded CEOs getting together
Focusing on your 2-week sprint plans set at the Quarterly CEO Day.
Put it to the group, be heard and bounce ideas off each other.
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Your all-access pass to big business secrets at your fingertips. Run your business like a pro with done-for-you templates for hiring and managing a team. It includes:
Your physical CEO Master Planner
Interview Guide
Recruitment checklists
Position Description templates
Performance Review templates
Exit Interview checklist
The Difficult Conversations Script
The Delegation Playbook
and more!
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Transition from being a doer and a fixer to a leader with two educational masterclasses each quarter. We recognise that starting a business doesn't automatically equip you with business management and leadership skills. FAB is here to fill that gap.
These are held live and virtually by Kate Peardon or guest presenter for 1 hour, perfect to suit busy schedules. Topics include:
The CEO Mindset
Designing and Hiring your Dream Team
Delegating Like a Boss
Driving Accountability in your Team
Structuring your Business
Navigating Difficult Conversations
Creating an Enviable Team Culture
and more!
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Be around other driven business owners that will stretch your thinking, help hold you accountable to your goals, and answer questions when they’ve been there before. You’ll have a new group of business besties to brainstorm new ideas with. Small business owners who know how you feel and are there to celebrate your wins and help you work through your lows – and dream bigger for your future.
BONUS:
Access to member-only tickets for the FAB annual dinner (November 2024).
BONUS:
Access to member-only tickets for the FAB annual retreat (March 2025)
Annual FAB total value of $19,100!
THE MOST VALUABLE
Ready to go ALL in on your business in the next 12 months?
$9,500
+ GST for annual mentorship (monthly payment plan available)
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4 x CEO Days
20 group mentorship calls
8 Business Masterclasses
Access to the CEO toolkit for 12 months
A business mastermind community
ANNUAL BONUSES
A guest spot on the Level Up podcast
4 x additional VIP tickets to our CEO Days for your business partner or biz bestie (valued at $5,000!)
OTHER BONUSES
Access to member-only tickets for the annual dinner (November 2024)
Access to member-only tickets for the annual retreat (March 2025)
THE MOST FLEXIBLE
Prefer to test the water before you commit to a year with the Founders Academy of Business?
$2,500
+ GST for quarterly mentorship
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1 x CEO Day
5 mentorship calls
2 Business Masterclasses
Access to the CEO toolkit for 12 weeks
A business mastermind community
OTHER BONUSES
Access to member-only tickets for the annual dinner (November 2024)
Access to member-only tickets for the annual retreat (March 2025)
What if I want to work smarter, virtually?
If you’re based interstate or overseas and cannot attend the in-person events, you can do everything 100% virtually. You’ll get links for a virtual room for the CEO days, and a CEO Pack mailed to you.
* now taking applications for August 2024
Hear from some of our trailblazers...
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"made stepping into the CEO role of my business simple and fun"
“I initially decided to work with Kate because hiring always feels like a high-pressure decision. I knew she would have a way to make it simple! I didn't realise that I was stuck - I was still struggling with what type of business I wanted. I’ve now made decisions that are right for me, and made stepping into the CEO role of my business simple and fun. I’ve got my team sorted, and also what I want my team to look like in the long, long, long term. And that feels great!”
Charlotte Isaac,
CEO and Founder -
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“Kate has had a significant impact on the way I work with others and lead”
“I’ve had the pleasure of working with Kate from Zenith Journey over the past 6 years, both in a 1:1 coaching capacity and leadership programs. Kate has had a significant impact on the way I work with others and lead, with in-depth insights and simple visual explanations which satisfy my curiosity for a scientific explanation and learning visually. Kate always challenges me, keeps me accountable, and leaves me pondering at the end of the sessions. I always look forward to them.”
Rachael Hedges,
CEO at RMH Consulting -
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“her knowledge in leadership is invaluable"
“Kate has presented a couple of workshops for our community and each time we've received amazing feedback from the attendees. Kate makes online learning fun by using a range of visuals, games, prizes, analogies and more. Her presentations are always engaging and her knowledge on all areas of leadership paired with her knowledge in positive psychology are invaluable. We've already got more workshops planned with Kate because I know she'll deliver over and above and I know she'll blow the minds of our attendees too.”
Leanne Webber,
Owner/Director of The Founders Team -
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"insightful input and guidance"
My experience with Kate's Executive Coaching sessions was progressive and productive. She’s great at goal setting, motivation techniques, communication tools for the team, confidentiality, and action planning. Throughout our sessions, I really enjoyed the ability to through challenges and pleasantly surprised by the insightful input and guidance she provided.
Pete Lomas,
CEO and Founder, Not Just a Patch
SMALL BUSINESS STRATEGY | MASTERMIND | ACCOUNTABILITY
Switch off survival mode and run your business efficiently by working less and achieving more.
This is the best program for you if you’re:
As a guide, turning over $300,000+ per year (why this number? You usually have people working for you)
Ready to invest in yourself and set up your ideal business (could be scaling up, down, or streamlining)
Looking for an honest and dedicated partner who is serious about getting you results
Craves being surrounded by a community of business owners who are determined, dedicated and taking action
Ready to travel to the Sunshine Coast, Australia for quarterly events, or want to join the 100% virtual option
Not so much if you’re:
A solopreneur with no plans in the near future to hire staff or contractors
Happy to push yourself and keep yourself accountable
Comfortable with your current results, systems and freedom of where your business is at
* now taking applications for August 2024
Have a question I didn’t answer?
Drop me a message and we can see if FAB is a fit for you (or if you’re here because you’re second guessing yourself and imposter syndrome popped up, tell it to go away. Scroll back up and apply!)
Still not sure?
Let’s get on the phone for a quick chat, or you can drop me an email.