Why Staying Small Is The Next Big Thing For BUSINESS…

Everyone is always on the lookout for the Next Big Thing. Today I wanted to share about a book called Company of One by Paul Jarvis. It is a book all about why staying small is the next big thing for business. 

You can listen here to Episode #22 on my Level Up Leadership Podcast – Company of One

According to the blurb of the book: “what if the real key to a richer and more fulfilling career was not to create and scale a startup, but rather be able to work for yourself, determine your own hours and become a highly profitable and sustainable company of one. Suppose the better and smarter solution is to simply remain small.” 

By going through the book, my opinion is there are some wonderful points in here and some great points for people in business of any size. It’s not exactly the “how to” that you might expect from reading the title of Company of One. It’s more about a philosophy.

One of the key takeaways, and I think the main point, is that “working for yourself does not mean working by yourself”. There is quite a difference.

I would recommend the book if you are thinking of starting your own business or you have a business already, and you’re not sure if you want to grow or not. The ideas behind it, I think will be useful for you. If you’re looking for a tactical, “how to” strategy to grow your company of one, a small business. Then this is not the book for you.